Feb 16 • 07:21 UTC 🌍 Africa Africanews

High prices keep sales low in Cairo as residents prepare for Ramadan

In Cairo, rising prices are affecting sales as residents prepare for Ramadan, with many struggling to afford goods traditionally purchased for the holy month.

As Muslims across Egypt prepare for the holy month of Ramadan, Cairo residents are facing a challenging economic environment characterized by steep price increases. In the Sayyida Zeinab market, traditionally bustling with shoppers preparing for Ramadan, a significant drop in sales has been recorded due to the inflation of goods. For instance, items like lanterns which were previously priced between 50-60 Egyptian pounds are now sold for 150-200 pounds, reflecting a price hike that is doubling the costs for many items if compared to last year. This drastic increase is leading to larger concerns within the community regarding affordability during such an important time.

Vendors at the market are attempting to accommodate varied budgets by introducing categories for their goods, ranging from expensive to cheap items. Traders like Mohamed El Sayyed acknowledge that sales are considerably lower than in previous years; this indicates a shift in consumer behavior likely due to the economic pressure felt by many families as Ramadan approaches. This strategy of tiered pricing aims to cater to diverse financial situations while also reflecting the vendors' constraints in maintaining profitability amidst rising costs.

Overall, the current situation in Cairo’s markets reveals a harsh reality where traditional customs associated with Ramadan, such as purchasing goods and decorations, are being jeopardized by economic difficulty. As community members voice concerns over rising prices, the implications extend beyond mere consumer behavior—this trend could impact the cultural practices of Ramadan and highlight the broader economic struggles facing many Egyptians today.

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