Financial Times: Uber expands with delivery service in Norway and six other countries
Uber plans to roll out delivery services in Norway and six other European countries this year.
According to the Financial Times, Uber is set to expand its delivery services in seven European countries this year, including Norway. This move is part of Uber's strategy to broaden its service offerings beyond ridesharing. The countries mentioned in the report are Norway, Denmark, Finland, Austria, the Czech Republic, Greece, and Romania, indicating a significant regional growth for the company.
The planned expansion seems to align with Uber's ongoing efforts to diversify its business model and capture a larger market share in the European delivery sector. By venturing into the delivery service market in these countries, Uber aims to compete with other established players in the industry, which could result in intensified competition in local markets.
This development is notable not just for Uber but also for the local economies in these countries, as the introduction of a major player in the delivery sector may influence existing businesses and create new job opportunities. As Uber implements this expansion, it will be essential to observe how it affects prices, service quality, and consumer choices in the involved countries.