"Now jazz now" is a meticulously planned project that has been in the works for decades, focusing on the influential free jazz albums released between 1960 and 1980. This compilation not only reflects the deep passion of its creators, who are self-identified music enthusiasts, but also serves as a crucial contribution to the historical narrative of jazz music. Magnus Säll, the writer, argues that such an endeavor is necessary as it documents the evolution of jazz during a pivotal era, underscoring the genre's experimental roots and its impact on music culture.

Furthermore, the book's appeal extends beyond mere musicology; it engages both hardcore fanatics and those curious about jazz history, offering insights and context about the musicians and albums that reshaped the genre. By discussing 100 pivotal records, the project highlights the innovative spirit of free jazz while providing readers with access to a wealth of knowledge on lesser-known works that have left an indelible mark on the music landscape. This breadth of knowledge enriches the understanding of how free jazz emerged and thrived during its formative years.

In a larger context, such artistic documentation is essential not only for academic purposes but also for preserving the cultural legacy and diversity of jazz. With discussions on the significance of these albums, the project emphasizes the importance of acknowledging these historical contributions that might otherwise be forgotten in mainstream music narratives. Thus, "Now jazz now" stands as an important artifact of cultural appreciation.