Federico Laboureau, an Argentine designer, is the creative mind behind the iconic 'little house' that featured prominently in Bad Bunny's Super Bowl performance. In an interview with LN+, Laboureau shared how he was approached for the project in December through a production company with which he often collaborates on significant endeavors. Initially, the details of the project were under wraps until he passed several confidentiality checks and participated in a creative meeting with Bad Bunny's team and NFL representatives.

Upon receiving confirmation of his role in designing the 'little house,' Laboureau expressed his excitement, highlighting the emotional weight of contributing to such a high-profile event. He did not divulge too many specifics about the creative process but did indicate the proud moment he felt upon getting the green light for the project. The design served not only as an aesthetic element of the performance but also as a cultural symbol that resonated with both Bad Bunny's Puerto Rican heritage and the vast audience during the Super Bowl.

This endeavor positioned Laboureau in the spotlight, showcasing the intersection of Argentine talent within the global entertainment industry. As Bad Bunny prepares for an exciting series of concerts in Buenos Aires, the collaboration between Laboureau and Bad Bunny underscores the growing influence and recognition of Latin American artists in mainstream music and events, highlighting the importance of cultural representation in international platforms.