Co-op has introduced significant price reductions for its members shopping through the Just Eat delivery app, with discounts on nearly 150 products averaging 37%.
Co-op has made headlines as the first convenience retailer in the UK to implement a major pricing change aimed at benefiting members who shop online through the Just Eat delivery service. This initiative allows Co-op members to access reduced prices on nearly 150 popular grocery items, translating to an average saving of 37% per product. The move is expected to make a notable difference for countless households looking to save on essential goods.
The list of discounted items includes staples such as a wholemeal farmhouse loaf for just 89p, baked beans at 40p, milk at 85p, and six salad tomatoes priced at 99p. This strategic partnership between Co-op and Just Eat not only aims to attract more customers to the delivery platform but also highlights the growing trend among retailers to offer exclusive deals to loyal members. By leveraging this online platform, Co-op is expanding its reach and enhancing customer convenience in an increasingly competitive market.
To unlock these savings, all customers need to do is enter their Co-op membership number while shopping in the Co-op section on the Just Eat app. This user-friendly approach ensures that members can take full advantage of the discounts without any added complexity, potentially leading to a higher membership retention rate and underscoring Co-op's commitment to rewarding its loyal customer base.
