Euronet Polska has announced a significant change regarding cash withdrawals using the BLIK payment system, effective soon. Starting February 11, the company will implement a withdrawal limit of 200 PLN for transactions processed through its own ATM network. This measure aims to reduce the financial losses Euronet has been incurring from these cash withdrawals, which are reportedly processed at half the cost of providing the service, according to publicly available analyses. The decision highlights the company's challenge in balancing operational costs with service offerings.

Importantly, this withdrawal limit will not apply to ATM machines that are directly operated by banks, where customers can continue to withdraw cash without restrictions under the BLIK system. Euronet Polska reassures users that there are no fees associated with cash withdrawals made via BLIK or with withdrawals using cards issued in Poland. The company remains committed to providing services that are both accessible and affordable to its users while addressing the practical realities of the operational costs associated with such transactions.

This change may significantly impact BLIK users who rely on Euronet's ATMs for cash withdrawals, prompting them to reconsider their withdrawal strategies. As BLIK continues to evolve as a popular payment method in Poland, such adjustments reflect the ongoing adjustments companies are making in response to operational costs and market demands. The policy change signifies a growing trend of payment services needing to adapt to financial pressures while maintaining user satisfaction and service availability.