Gwangmyeong City in South Korea has launched a free vehicle service for pregnant women and families with infants, showing significant growth in users over the past few years.
The 'Izoa Boom Boom Car' service in Gwangmyeong City, aimed at assisting pregnant women and families with infants, has received positive feedback from its users, showcasing an increase in both membership and service usage over multiple years. As of late last year, the service had accumulated 2,355 subscribers, a notable rise from previous years, indicating a growing demand among families needing assistance with transportation for medical appointments and other necessary travel. The program allows users to access a free vehicle with appropriate safety features for children, addressing the challenges many families face without personal vehicles.
Since its inception, the service has become particularly popular among those who find it difficult to travel with young children. Testimonials from users highlight how the Izoa Boom Boom Car has alleviated some of the burdens of parenting, especially for those managing multiple children. The city operates a fleet that includes three specially equipped cars and female drivers, ensuring both comfort and safety for users. In a satisfaction survey conducted in 2025, a staggering 97% of the respondents expressed contentment with the service, reinforcing its value within the community.
Mayor Park Seung-won emphasized the importance of the continuing increase in service use as a testament to its effectiveness in providing essential support to families. Moving forward, he stated that Gwangmyeong City is committed to enhancing its parenting support policies to further assist residents in their daily lives. This initiative illustrates the city’s dedication to creating a supportive environment for parents and young children, making significant strides in family-oriented urban services.
