On the afternoon of Sunday, August 8, São Paulo's traditional Acadêmicos do Baixo Augusta bloc drew a large crowd to the streets of Consolação, highlighting this year's theme, "São Paulo não dorme" (São Paulo does not sleep), which advocated for the city's vibrant nightlife and rich cultural diversity. The event was marked by a celebration of the city's unique characteristics and the joy of its residents.

The parade experienced delays due to the simultaneous Skol bloc event, which caused overcrowding in the area. This led to a near two-hour halt for the Baixo Augusta bloc before it was able to start its festivities. The challenges of managing large crowds exemplify the popularity and significance of such cultural events in São Paulo, showcasing the city's commitment to preserving its lively traditions.

During the parade, singer Péricles was honored by the bloc, joining actress Alessandra Negrini in a performance that resonated emotionally with attendees. Negrini conveyed her gratitude for the experience, emphasizing the continuous renewal and excitement that these events bring. The reactions of participants like Telminha further underscored the positive impact of the bloc on mental well-being, as it brought joy and connection to the community during the festivities.