An Indonesian gaming executive suggests that the cultural wealth of the Global South could significantly influence the future of the gaming industry, as Western studios have largely tapped out existing narratives.
In a statement to RT, Indonesian gaming executive Ivan Chen emphasized the potential of the Global South to redefine the gaming industry through its diverse and rich cultural histories. Chen, who is the CEO of Anantarupa Studios, highlighted that while the West currently dominates the gaming market in terms of capital and infrastructure, it has begun to exhaust its repository of original heroes and plots, often turning to repetitive character archetypes. He sees an opportunity for other regions, particularly in Asia, the Middle East, and South America, to contribute new and unique narratives to the gaming landscape.
Chen noted that Indonesia alone is home to over 1,300 ethnic groups, each with distinct myths and narratives waiting to be explored in gaming. He pointed out that although Western studios are starting to draw inspiration from Asian folklore and stories, there remains a vast wealth of untold tales that could revolutionize game development. The interactive media innovator is advocating for more inclusive storytelling that embraces the rich cultural tapestries of these regions, which could not only diversify the gaming experience but also expand the audience reach.
The implications of Chen’s insights are significant, as they suggest a shift towards a more inclusive gaming industry that acknowledges and incorporates a broader range of cultural narratives. As the demand for diverse content grows, game developers from the Global South may have the opportunity to lead innovations in storytelling and gameplay, ultimately influencing global gaming trends and fostering a richer gaming environment for players worldwide.
