Feb 7 • 14:31 UTC 🇬🇧 UK Mirror

M&S' 'soft and lovely' £31 blanket is 'the best I've ever owned' and looks like £215 White Company one

Marks & Spencer's affordable 'soft and lovely' blanket has received rave reviews for its quality and resemblance to a much more expensive version from The White Company.

Marks & Spencer (M&S) has garnered attention for its Supersoft Faux Fur Throw, a blanket praised by customers as the best they've ever owned. Originally priced at £45, the large size is now on sale for £31.50, making it an attractive option for those looking to stay cozy at home this winter without breaking the bank. The medium and extra-large sizes are also available at reduced prices, enhancing their affordability for shoppers.

The blanket's design mirrors that of The White Company’s Super Soft Faux Fur Throw, which sells for £215, drawing comparisons from consumers who appreciate both the luxurious look and the significant price difference. Customers have taken to social media to express their satisfaction, highlighting the blanket's soft faux fur texture and warmth, essential for winter snuggling on the sofa or adding comfort to beds.

This successful marketing of the blanket underscores M&S's strategy to offer high-quality alternatives at lower prices, catering to budget-conscious consumers while maintaining a sense of luxury. As winter sets in, products like the Supersoft Faux Fur Throw are likely to be in high demand, reflecting current trends in home comfort and decor during the colder months.

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