Arhinmäki and the shopping center manager in a peculiar word battle – "Hi Paavo"
Helsinki's Deputy Mayor Paavo Arhinmäki initiated a discussion about the use of the term 'Itis' concerning the Itäkeskus district, which led to a surprising response from the shopping center's manager.
Strange Dispute over Itäkeskus - Shopping Center Manager Appeals to Trademark, Arhinmäki Retorts
A dispute has arisen over the use of the name Itis, with the shopping center manager asking for the term to refer exclusively to the shopping center, while a local politician emphasizes its historical usage as the name for the area.