Employer branding in public administration: between necessity and institutional resistance
The article discusses the challenges of employer branding within public administration in Poland, highlighting the tension between the need for effective branding and resistance from established institutional practices.
New 'Lidl' Employer Branding Campaign Invites You to Join the Team: 'It's Time for Career Changes!'
Lidl Lithuania has launched a new employer branding campaign encouraging individuals to consider career changes, emphasizing the benefits offered by the company.
Marketing Yourself to Attract New Employees β What is Talent Marketing
The article discusses the emergence of talent marketing as a strategy for companies to attract employees by enhancing their employer brand.