Feb 2 โ€ข 04:00 UTC ๐Ÿ‡ฎ๐Ÿ‡น Italy Il Giornale

Essentiality and elimination of the logo to reveal the soul of time

Edouard Meylan, CEO of H. Moser & Cie, emphasizes the distinction between minimalism and logo elimination, viewing their watches as art devoid of branding and asserting that true minimalism should allow their timepieces to stand out at first glance.

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