COGNICURRENT

Feb 2 • 04:00 UTC • 🇮🇹 Italy • Il Giornale

Essentiality and elimination of the logo to reveal the soul of time

Edouard Meylan, CEO of H. Moser & Cie, emphasizes the distinction between minimalism and logo elimination, viewing their watches as art devoid of branding and asserting that true minimalism should allow their timepieces to stand out at first glance.

#minimalism #watches #branding #edouard meylan #art

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