Mar 23 • 04:30 UTC 🇱🇻 Latvia LSM

Are they going to vote? 'Inconvenient audience' – party campaigns do not reach young people

Young people's engagement in politics is declining, and political parties are failing to effectively reach this demographic.

In Latvia, a troubling trend has emerged where younger individuals exhibit diminishing interest in political activities, particularly in the context of upcoming elections. A series of articles aims to explore why political participation among youth is alarmingly low and seeks to identify strategies to encourage this demographic to engage with the electoral process. Surveys indicate that many young people feel a lack of effective communication from politicians, which contributes to their disengagement from voting.

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