ABC News AU announces the return of their weekly quiz segment, urging participants to take on tough questions every Sunday. The article emphasizes that one's performance shouldn't be blamed on the slower pace of Sundays, hinting humorously at the consistency of quiz performance throughout the week. It encourages readers to engage with the quiz by watching the Hard Quiz episodes available on ABC iview or tuning into the show on ABC TV every Wednesday at 8pm.

This quiz initiative is part of ABC News AU's broader strategy to keep their audience engaged and entertained, particularly on weekends when the news cycle might be slower. By providing such interactive content, ABC aims to foster a community around their programming, allowing viewers to challenge themselves and enjoy a moment of lighthearted fun amidst their regular news consumption.

In the context of media consumption, encouraging participation in quizzes and similar activities is significant as it shows the outlet's commitment to not just reporting news but also to involving the audience in its content. This approach likely helps in increasing viewership and maintaining a loyal audience, who may appreciate having this kind of entertainment available through their trusted news source.