The Salvadoran Calleja group is making significant strategic changes in Argentina by divesting from the supermarket sector and increasing its investments in shopping malls. Having recently completed the sale of 12 Libertad hypermarkets to La Anónima, Calleja is now in negotiations to sell its last two store locations, which are in Resistencia and Mendoza. This transition does not indicate the company's exit from the Argentinian market but rather a recalibration of its business model to align with the evolving economy and consumer needs.

This shift underscores a broader trend where retail and real estate sectors intersect, particularly in urban areas where shopping centers are gaining popularity. Ramón Quagliata, a representative of Calleja, stated that this move will allow the company to concentrate more on the real estate sector and expand its business investments in Argentina. As shopping malls become central hubs for consumer activity, the group's focus on commercial property development aligns with market demands.

Calleja's strategy reflects the changing landscape in retail, where brick-and-mortar stores face growing competition from online shopping. As the group pivots away from conventional supermarket operations, it plans to capitalize on the increasing attractiveness of shopping centers. This approach may also provide resilience against economic downturns and align with ongoing urban development trends, providing an opportunity for growth in a rapidly evolving consumer market.