Valeri Kirss, an influential figure in the Estonian cultural and social scene, passed away on March 12th. He was best remembered as a pageant master and was instrumental in revitalizing the Miss Estonia competition. His contributions extended beyond the realm of beauty pageants, as he also co-founded the vintage vehicle club Unic, showcasing his passion for both elegance and history.

Kirss's legacy is characterized by his belief in the transformative power of beauty, encapsulated in his life motto: "Respect for beauty will save the world." He was a passionate connector of two worlds—beauty and vintage automobiles—demonstrating a unique blend of interests that enriched Estonian culture. His ability to organize vibrant events attracted attention, and he became a central figure in society, fostering connections among people who shared his enthusiasm.

A farewell ceremony is scheduled for March 20th, at the Toom Cathedral in Tallinn, marking the end of an era for many who admired his work. With his passing, Estonia not only loses a milestone figure in pageantry but also a promoter of cultural appreciation, as Kirss's impact on beauty and vintage culture will remain ingrained in the collective memory of the nation.