In 1985, during a period referred to as the 'Alfonsin Spring,' a group of students from the National University of the South in Bahía Blanca embarked on an unusual initiative aimed at revitalizing poetry by connecting it with their urban surroundings. This era was marked by a notable decline in the circulation of poetry, both locally and globally, prompting these young poets to find innovative ways to engage the community with their work. They believed that poetry should not remain confined to bookshelves, and thus, they sought to take it to the streets.

Their initiative involved a variety of creative methods to distribute poetry, including the use of pamphlets (known as 'matefletos'), fanzines, and even paper airplanes with printed poems, which they threw into public squares. Moreover, their interventions extended to mural magazines and painted poems on city walls, transforming ordinary spaces into platforms for artistic expression. Through these actions, they attempted to break down barriers between literature and the public.

The movement not only sought to assert the relevance of poetry but also recognized its role as a medium of social and political expression during a critical historical moment in Argentina. By capturing the attention of passersby and inviting them to engage with poetry, these young writers aimed to foster a renewed appreciation for the art form, encouraging others within the community to reflect on their experiences and the world around them, thus revitalizing a cultural dialogue that had long been dormant.