In a bid to enhance the business environment in Europe, the European Commission has introduced EU Inc., a new set of digital rules designed to streamline the formation, growth, and dissolution of companies within the EU. Henna Virkkunen, the Executive Vice President for Technological Sovereignty, Security, and Democracy, emphasized the initiative's goals during a meeting with selected European media, including El Mundo, aiming to make Europe easier, faster, and more straightforward for businesses.

The proposed framework allows entrepreneurs to set up businesses within 48 hours at a maximum cost of 100 euros, utilizing entirely digital processes. This initiative is part of the broader '28 regime' effort and seeks to eliminate bureaucratic hurdles that have historically impeded business formation in Europe. A core principle underpinning the proposal is the