Mar 17 • 20:09 UTC 🇪🇸 Spain El País

Brazil bans infinite videos for minors to prevent addiction to social networks

Brazil has implemented a law prohibiting infinite videos for minors to protect them from social media addiction.

Brazil has begun enforcing a law that aims to protect minors on the internet, targeting social media platforms, gaming applications, and digital gambling. This legislation, known as the Digital Statute for Children and Adolescents (ECA digital), is promoted as the first of its kind in Latin America. It mandates that technology companies take action against compulsive usage among young users by eliminating features that promote excessive engagement. To comply, companies must incorporate age verification systems and restrict accounts belonging to individuals under 18 from accessing infinite or autoplay videos, as well as personalized advertising. The implementation of these regulations will be phased in gradually.

The law's introduction highlights a growing concern regarding youth engagement with social media and its potential for addiction. Brazilian authorities are responding to these challenges by shaping legislation that pushes tech companies to adopt stricter controls. The move reflects broader global conversations about children’s safety online and the need for governmental regulations to mitigate risks associated with digital usage. With over 210 million people, Brazil’s significant online population increases the imperative for such legislative measures, aimed at fostering a safer internet environment for its youth.

As technology continues to evolve, the implications of the ECA digital may extend beyond Brazil, potentially influencing other nations in the region to consider similar regulations. Child protection advocates are likely to monitor the law's effectiveness closely, anticipating its impact on reducing the risks associated with social media use among minors. The step taken by Brazil may not only redefine internet use among young people in the country but also inspire a more cautious approach to the digital engagement of children across Latin America.

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