A study conducted by sociologists at Charles University’s Faculty of Arts reveals that approximately half of the Czech population believes that consuming modest amounts of alcohol is beneficial for health. The study involved 1,022 respondents aged 18 and older who had consumed alcohol within the past 18 months. It was carried out from April 24 to May 2, 2025, by NMS Market Research and focused on prevalent myths about alcohol and individuals' experiences in moderating their consumption.

Despite a significant portion of the population recognizing the risks associated with alcohol, the research highlights that many myths and misconceptions persist, potentially impairing the public's ability to adequately perceive these risks. Common beliefs include the notion of a 'healthful glass' of alcohol and misconceptions about alcohol's effects on body temperature. Alarmingly, one-third of parents with children under five believe that small amounts of alcohol during pregnancy pose no danger to either the mother or the child, a further indication of the prevailing attitudes toward alcohol consumption.

The study underscores the need for improved public education regarding the risks linked to alcohol use and the dangers of perpetuating myths that may lead to harmful behaviors. The findings suggest that health campaigns should aim to clarify the distinctions between responsible drinking and the misinterpretation of alcohol as beneficial for health, especially among young and impressionable adults, as well as parents.