Mar 13 • 16:52 UTC 🇧🇷 Brazil G1 (PT)

Influencers targeted by operation against gambling scheme earned 75% commission and moved up to R$ 5 million

A police operation in Brazil targets digital influencers suspected of promoting unregulated online casinos, who received hefty commissions and possibly involved R$ 5 million in illegal transactions.

A recent police operation in Piracicaba, São Paulo, has uncovered a network of digital influencers who are allegedly involved in promoting unregulated online casinos. These influencers reportedly received a staggering 75% commission on bets placed, which has led to a possible total movement of R$ 5 million in illegal gambling activities. This investigation highlights the significant financial scale of the operation and its implications for online gambling regulations in Brazil.

The head of the Piracicaba Civil Police's organized crime unit, Ivan Luis Constâncio, revealed that while the specific companies orchestrating payments to these influencers and players have not yet been identified, it's known that these businesses might have handled around R$ 20 billion overall in illegal transactions. The focus on influencer marketing in the gambling sector raises concerns about the regulatory framework around online gambling, which is currently under scrutiny in Brazil.

As this investigation unfolds and remains under judicial secrecy, it underscores the growing intersection of social media influence and illicit online gambling operations. The engagement of well-known public figures in such non-compliant activities could have wider ramifications for public trust in influencers and the necessity of stricter regulations surrounding online gambling in Brazil.

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