Flávio Bolsonaro's pre-campaign for the upcoming elections has recorded a notable increase in attacks on social media over the past weeks, coinciding with a rise in his polling numbers. Despite this surge in negativity, the senator has decided to adopt a strategy of not engaging directly with President Lula and his supporters, opting instead to 'play steady' while the campaign heats up ahead of the election. This approach aims to keep his campaign focused and avoid unnecessary confrontations that could sway public opinion unfavorably against him.

Political insiders suggest that members of Lula's party, the Workers' Party (PT), anticipate that the intensified attacks might influence Flávio's standing in the polls as the campaign progresses. Lula's party appears to view Flávio as a more vulnerable opponent compared to Tarcísio de Freitas, the Governor of São Paulo, and they believe that increasing the pressure on him could lead to his decline in popularity. Edinho Silva, the president of the PT, recently urged party members to rally support and increase efforts against Flávio in order to capitalize on this perceived opportunity.

Currently, the attacks against Flávio Bolsonaro have been relatively restrained, indicating a cautious approach by his opponents as they strategize for the upcoming electoral battle. With the political landscape shifting as the elections draw near, Flávio and his team are likely weighing their options carefully to navigate the mounting pressures while trying to solidify his electoral base. The decisions made during this pre-campaign phase could significantly influence the trajectory of his candidacy as he prepares for a competitive election cycle.