Jess Wright, a star from the reality show TOWIE, and her mother Carol, have faced significant backlash after discussing thong bikinis on their podcast, labeling them as 'gross' and 'unsexy'. Their comments drew criticism for being degrading towards women who choose to wear such swimwear, with many listeners feeling that the remarks perpetuated body shaming and negative stereotypes.

In the controversial episode titled 'Should thongs be allowed at the beach?', Jess recounted her husband's distaste for revealing bikini styles, urging women to 'put it away'. This sparked outrage on social media, leading to a flood of reactions highlighting the importance of body positivity and acceptance in fashion choices, particularly concerning women's swimwear. The commentary from the Wright family was perceived by some as out of touch and insensitive to the diverse ways women express themselves through clothing.

In response to the backlash, Jess, Carol, and Jess's sister Natalya posted an apology on their Instagram stories, acknowledging the hurt their comments caused. They expressed remorse by stating, 'We've listened, we hear you and we want to say sorry. Our judgement was wrong', showing a willingness to address their previous statements and reflect on the impact of their words.