In a recent survey conducted by Iltalehti, over 4,100 Finns expressed their preferences for luxury home features, revealing a distinct inclination towards practicality. The survey results indicate that if given the choice, the top desired luxury for Finnish homes is a dressing room, a manifestation of everyday luxury rather than opulence. This preference sharply contrasts with more extravagant desires such as movie rooms or smart home systems.

The survey ranks the heated garage as the second most desired luxury, followed by swimming pools as the third. The practicality of these top choices suggests that despite the wealth of some individuals, the focus remains on functionality rather than indulgent luxuries. Interior designer Jenni Wikman elaborated on these findings, noting the desires of affluent Finns for spaces that promote comfort and organization, often emphasizing utility in luxury rather than sheer extravagance.

Overall, the results underscore a cultural tendency in Finland where luxury is synonymous with practicality and everyday comfort. This perspective highlights a divergence in values, with Finns seemingly less interested in extravagant amenities that do not serve a practical purpose, thereby suggesting a unique approach to home luxury that prioritizes functionality in lifestyle decisions.