Filmmaker and author Laju Iren celebrated the premiere of her new film 'Onobiren' on March 1, 2026, at EbonyLife Cinemas located in Victoria Island, Lagos. This event saw a gathering of numerous dignitaries, celebrities, and film enthusiasts, highlighting the rich cultural heritage of the Niger Delta region. The premiere was themed 'South-South Royalty,' encouraging guests to dress in traditional outfits reflective of the Niger Delta's royalty and culture, turning the event into a colorful cultural display.

The evening was not only a celebration of cinema but also a vivid showcase of fashion and culture as attendees embraced the themes of the Niger Delta. Among the notable figures present were the Delta State Commissioner for Humanitarian Affairs, Orode Uduaghan, and media entrepreneur Chude Jideonwo, as well as other local celebrities. Their participation underscores the importance of cultural events in promoting regional heritage and the arts, while also fostering community engagement and solidarity within the entertainment industry.

'Onobiren,' which started screening in cinemas from March 6, features a talented cast including Ruby Akubueze, Bisola Aiyeola, and Deyemi Okanlawon, signaling promising entertainment value. The premiere not only marks a significant cinematic achievement for Iren but also reflects a broader narrative of celebrating local stories, traditions, and the contributions of the Niger Delta to Nigeria's cultural landscape. It highlights the growing prominence of local filmmakers in the national cinema space, paving the way for future productions that honor indigenous stories.