In an interview, Finnish rapper Ares responded to the ongoing criticism regarding the use of Auto-Tune in music, stating that it's a contemporary tool that remains relevant in 2026. This comes in the wake of his attention-grabbing appearance at the Emma Awards, where he drew inspiration from a well-known movie character. Ares emphasized that technological advancements in music production should be embraced rather than disregarded.

During his appearance, Ares's outfit sparked conversations about artistic expression and representation in the current music scene. The rapper's decision to cover his face during the interview further ignited discussions around identity and the persona artists create within the industry. Many in the music community view Auto-Tune as a way to enhance performance, while others criticize it for lacking authenticity in musical artistry.

Ares's comments highlight a broader cultural debate about the evolution of music and the role of technology. As the music landscape continues to shift, Ares encourages peers and audiences alike to accept these tools as part of the creative process. His remarks contribute to ongoing discussions about the boundaries of artistry and the definitions of talent in an increasingly digital world.