The CreatiFi program in Sierra Leone pairs a Creative Economy Diagnostic with an accelerator designed specifically for women, providing them with the necessary resources and business acumen to turn their creative talents into job opportunities. This initiative is particularly significant for young creatives like Amena, who struggle to find a supportive business environment to scale their ventures. Despite the existing talent and demand for creative goods, operational gaps have historically hindered growth in this sector.

The Sierra Leone Creative Economy Diagnostic Report reveals that the creative industries contribute around 4.5% to the national GDP, with women making up a considerable share of the workforce in this sector. By focusing on women and youth, the CreatiFi program aims to address these gaps and harness the potential of the creative economy as a catalyst for broader economic development. The program not only aims to enhance individual business success but also contributes to national economic advancements by leveraging creativity as a significant driver.

As Sierra Leone continues to recover and develop after years of turmoil and economic struggles, fostering the creative sector, especially for women entrepreneurs, represents a powerful strategy for economic resilience and empowerment. Empowering women in the creative industries is expected to have far-reaching effects on community development, fostering inclusivity, and stimulating economic growth at multiple levels.