Danish travel agencies are actively working to address and minimize the impacts of overtourism to ensure the local population remains welcoming to tourists.
In recent discussions regarding overtourism in Denmark, prominent travel agencies like Spies, Sunweb, Bravo Tours, and Stjernegaard Rejser have been approached about their strategies to mitigate the negative effects of excessive tourism in vulnerable localities. The local sentiment is reflected in stark phrases such as "Tourists, go home" and "Tourists are killing this town," indicating a growing frustration among residents that tourism is causing more harm than good.
