Mar 1 • 14:48 UTC 🇦🇷 Argentina Clarin (ES)

Guillermo Lobo, the host of TN from 10 to 1, and the formula for the success of the program: "We explore the news and venture into surprise"

Guillermo Lobo and Lorena Maciel return as hosts of TN's morning news program, which focuses on both significant and surprising news stories to engage viewers.

Guillermo Lobo and his co-host Lorena Maciel are set to continue their successful partnership on TN's morning news program, which has become a leading source of news during its time slot. The pair emphasizes a unique editorial approach that combines conventional news coverage with surprising and engaging stories from various communities, aiming to resonate more deeply with viewers.

For more than fifteen seasons, Lobo and Maciel have built a reputation for their dynamic and interactive news style, claiming to be 'where the people are.' Their strategy involves not just reporting news but bringing viewers into the experience as they explore relevant stories directly from the field. They aim to go beyond traditional news reporting by integrating human interest elements, thereby enriching the audience's connection to the news.

Starting next Monday, as Lobo describes the new cycle of the program, they will maintain the existing concept that made their last season successful, which includes not only the day’s news but also intriguing stories that catch people's attention. This approach positions them as a trusted news source that prioritizes viewer engagement and the exploration of news outside traditional boundaries.

📡 Similar Coverage