Feb 27 โ€ข 15:01 UTC ๐Ÿ‡ฎ๐Ÿ‡ณ India Aaj Tak (Hindi)

The Business of 'Wishes' in China... A Woman Earned 630 Million Rupees Just from Candles!

A Chinese influencer has been arrested for fraud after selling decorated candles as 'wish candles' and reportedly earning around 63 crore rupees.

A Chinese influencer named Li Zhuofan has been arrested on fraud charges after claiming to sell 'wish candles' that purportedly help individuals achieve their emotional and spiritual desires. Reports indicate that she generated approximately 7 million USD, equivalent to around 63 crore rupees, from this scheme. The rise of such deceptive practices in China coincides with a growing trend among the country's stressed youth seeking unconventional products online to fulfill their emotional needs.

Experts have raised alarms about the potential dangers of such products, which distort reality and promote superstition. They warn that these so-called 'wish candles' might exploit vulnerable individuals, particularly young people desperate to address their personal issues, such as rekindling romantic relationships. The trend highlights a concerning intersection of mental health struggles and consumerism in China's youth culture, with many willing to pay hefty prices for these dubious remedies.

Li also gained significant popularity on social media, amassing over 600,000 followers after appearing in a Russian reality show titled 'The Battle of Psychics.' Her case has sparked discussions about the responsibilities of online influencers, the ethics of marketing such products, and the need for greater awareness and protection for consumers,

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