Feb 27 • 15:00 UTC 🇬🇧 UK Guardian

Hiding in plain sight: everyone from Meghan to the Beckhams wants a funnel neck

The popularity of funnel-neck jackets has surged, with sales increasing by 1,000% year-on-year at John Lewis, highlighting their appeal among shoppers.

The funnel-neck jacket has become a fashion sensation, particularly among high-profile individuals like Meghan Markle and the Beckhams, who have been spotted wearing them. These stylish jackets feature a boxy cut and a unique collar design that reaches heights between 9cm and 14cm, providing coverage while still allowing visibility. John Lewis, a leading department store in the UK, reports a staggering 1,000% increase in sales year-on-year, indicating that this trend resonates with a broad audience who appreciate both practicality and flair.

The appeal of the funnel neck lies in its versatility; dubbed the 'one and done' coat by John Lewis's design director, it eliminates the need for additional scarves or accessories, making it a convincing choice for fashion-conscious shoppers during the colder months. The trend is reflected not just in John Lewis but across various retailers, with Marks & Spencer reportedly selling about ten funnel necks each day. Meanwhile, luxury brands like Reiss and Mango are unable to keep their versions in stock, showcasing the demand for this unique and contemporary style.

Vogue’s endorsement of high-neck coats from designers like Barbour and Uniqlo further illustrates the trend's prominence in the fashion industry. With various options available from multiple retailers, it seems that the funnel-neck jacket is more than just a fleeting trend—it's becoming a staple in winter wardrobes, appealing to those who seek functionality without compromising on style.

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