The Genex Tower, a striking example of brutalist architecture in Belgrade, is now facing neglect and a lack of vision for its future despite its historical significance.
The Genex Tower, officially known as the Western Gate of Belgrade, has dominated Serbia's capital for nearly five decades as one of Europe’s most notable examples of brutalism. Once the tallest building in the Balkans, it stood as a symbol of progress and the strength of socialist Yugoslavia. However, the building is now showing signs of neglect and there is a pressing need for innovative ideas to ensure its survival as time takes its toll.
Constructed between 1977 and 1980 by Serbian architect Mihajlo Mitrović for the now-defunct state trading company Genex, the tower was once a beacon of modernity, welcoming travelers entering Belgrade from the west. Its architectural form aimed to inspire optimism during an era of dynamic growth in Yugoslavia. Now, however, the structure is increasingly seen as a relic, with its fate hanging in balance.
As the city evolves and architectural tastes change, the Genex Tower's future remains uncertain. Local authorities and stakeholders are confronted with the challenge of preserving this monumental piece of history while considering its relevance in modern Belgrade. Without a clear strategy and investment, this iconic structure risks becoming a forgotten symbol of a bygone era, leaving many to ponder its legacy and future within the urban landscape.
