Pedro Henrique Frade, a Brazilian digital influencer widely known as Orochinho, has faced legal repercussions after the São Paulo Court ordered him to pay R$ 70,000 to a child and her mother for ridiculing the child's image in a video. The case, initiated by the child's mother, highlights the increasing scrutiny and legal challenges facing social media influencers regarding their content. After initially missing the court proceedings, Orochinho later argued that he had not received proper notification and sought to have the judgment overturned, claiming he was denied the opportunity to defend himself in court.

The child's mother lodged the lawsuit after her daughter became the subject of widespread mockery online following the release of the video, which showcased the child's appearance in a manner perceived as derogatory. Since sharing the clip in 2022, she reported that the infant has been the target of numerous offensive comments, prompting her to take action against Orochinho for causing emotional distress to her family. This case raises important questions about the implications of online content creation, especially when it involves minors, and the responsibilities that digital influencers hold in their representations of others.

As legal challenges against content creators gain momentum in Brazil, this situation serves as a pivotal reminder of the potential consequences of online actions. It reflects a growing recognition of the need for regulations surrounding digital media and the protection of vulnerable individuals from harmful content. The outcome of Orochinho's appeal may set a precedent for future cases involving social media influencers and the ethical boundaries of their content, especially regarding sensitive subjects such as children's welfare.