In a recent podcast appearance on 'Tīrradnis', Māris Žigats, the lead singer of the legendary Latvian band Pienvedēja piedzīvojumi, reflected on the band's thirty-plus year journey through the music industry. He shared insights into the behind-the-scenes workings of the music business, including the growing complexities of organizing performances and the increasing financial and logistical demands it entails.

Žigats emphasized that managing a band today requires significant business acumen, likening it to running a company rather than simply performing and collecting fees. His comments highlight the evolving nature of the music industry, where artists face new challenges that go beyond just artistry. Additionally, he humorously noted that artificial intelligence lacks an understanding of indie music, hinting at the unique characteristics that define the genre and the challenges it presents for AI.

The lead-up to their upcoming '360-degree' concert at the Rīga Circus also featured in his discussion, showcasing Pienvedēja piedzīvojumi's commitment to pushing artistic boundaries in their live performances. This event represents not just a milestone for the band but also an important cultural moment within the Latvian music scene, likely attracting a diverse audience eager to experience an innovative concert format.