São Paulo is set to celebrate a vibrant week of cultural activities from February 27 to March 5, with a special emphasis on the 'Samba no Arouche' event. This free samba circle will transform the central square into a lively atmosphere filled with various samba performances, encouraging community engagement and the appreciation of local music traditions. In conjunction with this, other activities such as an open-air science exhibition and a gastronomic experience featuring typical bar food and beverages will be available, attracting both locals and tourists alike.

Alongside the samba circle, the city will host the 'Eles e Elas – SerTão DiVerso' festival over two days, focusing on the rich cultural heritage of Brazil's Northeast region. The festival will showcase forró music performances, public dance lessons, clay workshops, and cordel literature exhibitions, further enriching the city's cultural landscape. These events are designed to be inclusive and accessible to all residents and visitors, offering an opportunity for people of different ages and backgrounds to celebrate Brazil's diverse traditions.

Additionally, the Planetário Ibirapuera will organize astronomic observation activities allowing participants to explore the night sky through telescopes. With a focus on educating the public about astronomy, individuals will have the chance to observe celestial bodies like the Moon and Jupiter, weather permitting. This initiative underlines São Paulo's commitment to fostering cultural and educational events that cater to its community, promoting both entertainment and knowledge sharing during this exciting week.