Canadian homeowners are projected to earn significant income by renting their properties during the FIFA World Cup, with potential earnings ranging from $2,700 in Toronto to $4,200 in Vancouver.
A recent report by Deloitte reveals that homeowners in major Canadian cities, particularly Toronto and Vancouver, can capitalize financially by renting out their properties during the FIFA World Cup matches. The analysis suggests that Torontonian homeowners could earn an average of $2,700, while homeowners in Vancouver could see profits of approximately $4,200, highlighting the substantial economic opportunity that the international sporting event presents to local hosts.
Commissioned by Airbnb, the detailed report entitled 'The Role of Airbnb in the FIFA World Cup 2026: An Analysis of Economic and Social Contributions During and After the Tournament' not only outlines the potential earnings but explores the broader implications of short-term rentals on local economies. Airbnb has also initiated an incentive program targeting the 16 North American cities that will host World Cup games, further encouraging locals to list their properties by offering financial incentives. This strategic move aims to boost the supply of available accommodations during a time when demand is expected to soar due to the influx of tourists and event-goers.
The potential financial gains for Canadian homeowners come amidst a backdrop of increasing interest in short-term rentals, which has become a significant part of the hospitality landscape. As the World Cup nears, the interaction between local hosts and incoming travelers may foster a rich exchange of cultural experiences, yet it also raises questions about the sustainability and impact of such rental practices on housing availability and community dynamics, as cities prepare for the challenges of accommodating a large influx of visitors during the tournament.
