Coleen Rooney, known for her marriage to former England footballer Wayne Rooney, celebrated the launch of her new health product by hosting a pilates party in Cheshire. The event, organized in collaboration with Applied Nutrition, took place at Colshaw Hall and featured notable attendees from the world of sports. Among the guests were WAGs such as Lisa Carrick, Annie Kilner, Tanya Bardsley, Georgina Cleverly, and Haylee Fletcher, emphasizing the close-knit social scene of sports personalities and their partners.

The party was a twist on traditional celebrations, as guests traded champagne for protein drinks and participated in a pilates class led by expert Lucy Bruce. This shift towards health-conscious festivities reflects a broader trend among celebrities prioritizing fitness and wellness. Following the fitness session, nutritional therapist Faye Thompson provided insights into health and nutrition, further enhancing the event's focus on well-being.

Coleen, a former contestant on 'I’m A Celebrity', demonstrated her commitment to fitness by actively participating in the pilates class. The event not only showcased her new product but also highlighted the concept of a healthier lifestyle among influencers, suggesting a cultural shift where health and wellness are becoming central themes in social gatherings for high-profile individuals.