The article discusses the strategy employed by France's National Rally party, which is gaining traction among farmers, a demographic that has historically supported right-wing parties. In the agricultural department of Seine-et-Marne, the party has positioned itself as a champion for local concerns, gradually attracting voters from traditional right-wing factions, particularly the Republicans. Jordan Bardella, the president of the National Rally, recently visited the town of Provins to support local candidates, highlighting the party's focus on grassroots engagement aimed at rural communities.

Within just a few years, the National Rally has established itself in agricultural strongholds by appealing to the population's desire for more localized governance and protectionist policies. The party's approach has resonated with the farming electorate, exemplified by its growing popularity in regions like Seine-et-Marne, where approximately 8% of the active population works in agriculture. This has led observers to label the National Rally as "the party of the fields," emphasizing its strategic pivot towards rural issues that matter to farmers.

The article reflects on the consequences of this shift, which has resulted in a significant electoral realignment in the region. As the National Rally continues to build its presence and credibility among farmers, this could have broader implications for future elections, particularly as traditional right-leaning parties struggle to maintain their influence in rural areas. The challenge for established parties will be to adapt to these changing political dynamics if they hope to regain the trust and support of agricultural voters who are increasingly drawn to the promises of the National Rally.