Dario Marrafuschi will replace Mario Isola as the head of the Motorsport business unit at Pirelli starting March 1, and Isola will transition to the general director of ACI Sport.
A significant leadership change is taking place in the world of motorsport, both in Italy and globally. Starting March 1, Dario Marrafuschi will take over as head of Pirelli's Motorsport business unit, succeeding Mario Isola. Isola will remain with the company until July 1 to ensure a smooth transition, particularly regarding operations related to Formula 1. Marrafuschi, who has been with Pirelli since 2008, brings extensive experience from his work in Research and Development, particularly in Formula 1, as well as overseeing the development of the company’s road products in recent years.
The company expressed its gratitude to Mario Isola for his dedication and passion, which contributed significantly to the growth and consolidation of the Motorsport business unit on a global scale. Isola's leadership has been instrumental in navigating the complexities of the motorsport industry and ensuring Pirelli's position as a key player, especially in high-stakes environments like Formula 1.
As Marrafuschi steps into this pivotal role, his successful transition could impact Pirelli's strategies moving forward, particularly in the rapidly evolving landscape of motorsport. With a clear vision under the auspices of Giovanni Tronchetti Provera, Executive Vice President of Sustainability, New Mobility & Motorsport, the future direction of Pirelli's Motorsport unit looks promising as it continues to innovate and adapt to new challenges and opportunities in the sector.
