In an interview with Paris-Match, Mélanie Auzoux, crowned Miss Var 2025, revealed her decision to join the campaign of Laure Lavalette, a deputy from the National Rally (RN) who is running for the municipal elections in Toulon. Auzoux’s background includes a degree in applied foreign languages, management, and human resources, highlighting her professional experience and dedication to public service. After losing her job due to financial constraints faced by her employer, Auzoux turned to the beauty pageant as a way to revitalize her career.

During her interview, Auzoux expressed the motivations behind her political alignment, emphasizing the values of the National Rally and her desire to serve her community in Toulon. Despite narrowly missing the chance to compete at the Miss Provence level, her role as Miss Var 2025 has provided her a platform to gain visibility and to advocate for local issues. This move is significant as it represents a blend of beauty pageant culture with political aspirations, reflecting a trend where public figures leverage their fame for political engagement.

The inclusion of Auzoux in Lavalette's campaign can also signal a strategic move by the National Rally to attract younger voters and women into their political fold. This collaboration may resonate with constituents who appreciate fresh perspectives and enthusiasm for municipal governance, thus potentially impacting the election dynamics and voter turnout in Toulon. As the municipal elections approach, the significance of her joining the RN raises questions about the evolving political landscape in the region and how diverse backgrounds can influence local governance.