Mih Tanino, a popular 20-year-old influencer from São Paulo with over 12 million followers, has achieved significant success with her debut book, "Um Intercâmbio Quase Perfeito". Launched last year, the book quickly climbed to the top of the bestsellers list in 2025, captivating readers with its authentic narrative that sheds light on the realities of exchange experiences versus the perfect lives often portrayed on social media. Tanino wrote the book as a way to share genuine moments from her life during her exchange, challenging the polished images that are typically shared online.

Known for her engaging content on platforms like YouTube, TikTok, and Instagram since the age of 14, Tanino has built a large following by sharing aspects of her daily life, including vlogs and dance videos. Her popularity stems from her ability to connect with her audience on a personal level. In her book, she addresses the gap between perception and reality, especially during her exchange experience, which viewers often misunderstood based on her social media posts. Through her storytelling, she hopes to provide a more relatable and honest perspective on life’s challenges and imperfections.

The success of Tanino's book not only highlights her influence in the Brazilian digital landscape but also underscores a growing trend where social media personalities are venturing into traditional publishing. As more influencers turn to writing, it raises questions about the future of storytelling and the ways in which personal narratives can resonate with readers looking for authenticity in an increasingly curated online world.