Prime Minister Narendra Modi has recently made headlines by becoming the first world leader to surpass 100 million followers on Instagram, establishing a new world record. This achievement not only highlights his influential presence on social media but also underscores the importance of digital platforms in modern political communication and engagement. Modi's journey on Instagram began in 2014, and since then, his follower count has consistently grown, showcasing his strategic use of social media to connect with the public.

The successful use of Instagram has allowed Modi to strengthen his political image and enhance public relations. By actively sharing various aspects of his personal life, he has managed to create a closer bond with the citizens of India. Digital India has been a significant initiative during his tenure, leading to the increased presence of millions of Indians online. This digital transformation has enabled a more interactive platform for citizens to express their thoughts and engage with leadership.

Following Modi, former U.S. President Donald Trump ranks second with 43.2 million followers, indicating a significant gap between the two leaders in terms of social media influence. This comparison highlights not only Modi's exceptional standing in the realm of global leaders but also reflects the changing dynamics of political engagement in the digital age, where social media plays an essential role in shaping political narratives and direct communication with the electorate.