Feb 24 β€’ 00:33 UTC πŸ‡¬πŸ‡§ UK Mirror

I tried brown sauce from M&S, Sainsbury's, Lidl and more β€” a 99p bottle was better than HP

A taste test revealed that a 99p bottle of brown sauce surpasses the popular HP brand in flavor.

In a recent taste test of various supermarket brown sauces, the reviewer sought to determine if any non-branded options could rival the well-known HP sauce. While HP sauce has been a favorite for over a century, the author is eager to explore alternatives that can provide the same robust flavor without the higher price. Brown sauce is a common condiment in the UK, especially valued for enhancing dishes like bacon sandwiches and cooked meals.

The test involved multiple brands, including those offered by Sainsbury's, Aldi, Lidl, M&S, and Asda, compared against HP sauce, which typically retails for around Β£3.90 for 600g. Despite HP's longstanding reputation, the surprising finding was that the lowest-priced sauce, a 99p option from one of the supermarkets, performed strongly in taste, suggesting that consumers may not have to rely solely on established brands for quality.

This taste test reflects a growing trend among consumers to seek out value alternatives in the grocery market. As the price of branded products rises and consumers become more budget-conscious, the success of the cheaper brown sauce might encourage shoppers to explore less expensive options in other food categories as well. Overall, the test not only highlights the preferences in flavor but also taps into broader economic discussions about consumer choices in an inflation-impacted market.

πŸ“‘ Similar Coverage