Gran Hermano 2026 makes its debut on Telefe on Monday as part of a new format called 'Generación Dorada', celebrating the 25th anniversary of the reality show's first airing in Argentina. The show continues to be hosted by Santiago del Moro, who returns for another season. Significant changes have been made to the house structure and technology, aimed at refreshing the competition for both new and returning fans.

As part of its launch, the program is set to begin broadcasting at 10:15 PM, with an opening gala that will introduce the new contestants who will participate in the show over the coming months. The anticipation surrounding the new season is palpable, given its milestone anniversary and the new features that have been teased by the producers. This marks a strategic shift in how the show is presented to audiences, highlighting a commitment to innovation and viewer engagement.

The introduction of advanced technology within the house and the structural modifications are part of an effort to enhance the viewing experience and maximize viewer interaction across multiple platforms. Gran Hermano has been a popular staple in Argentine reality TV, and this season promises to bring fresh excitement as it adheres to its tradition while also evolving to meet contemporary viewer preferences.