The article criticizes the ongoing debate among experts regarding whether there is early electoral campaigning in Brazil, noting that regardless of legal interpretations, there is undeniable evidence of pre-election activities by both government and opposition parties. The narrative claims that discussions around the upcoming elections have dominated Brazilian politics for over a year, and candidates have been actively soliciting votes despite legal ambiguities.

The piece highlights the fact that the electoral campaign atmosphere in Brazil has shifted significantly, particularly with the rise of social media, which has created a more continuous and aggressive campaign environment. It suggests that the traditional electoral laws have become outdated, unable to address or govern the reality of political engagement in today’s digital sphere. The author argues that this obsolescence has rendered the Electoral Justice's role moot, as they cling to rules that no longer conform to the prevailing political climate.

Furthermore, the article posits that any claim to neutrality by the government in this context is unrealistic; it points out that both the president and his entourage are certainly involved in the political campaigning, thus challenging any assertion of impartiality by the current administration. This commentary reflects broader concerns about the integrity of the electoral process in Brazil as it adapts to changing political landscapes and media influences.