Feb 23 • 06:48 UTC 🇬🇧 UK Guardian

Trump Tower planned for Surfers Paradise will be Australia’s tallest building and ‘best resort’, local developer claims

The Trump Organization plans to construct its first project in Australia, a tower in Surfers Paradise, which is claimed to be the tallest building in the country and the best resort.

The Trump Organization has unveiled plans for the Trump International Hotel & Tower in Surfers Paradise, Australia, marking its inaugural venture into the Australian market. This development is poised to become the tallest building in the country, further establishing the Trump brand in an iconic location known for its beachfront appeal. Local developer David Young is partnering with the Trump Organization, promoting the project as a landmark development that promises to redefine luxury accommodation in the region.

Mark Hammel, the acting mayor of Gold Coast, expressed his enthusiasm for the investment, emphasizing the council's supportive stance on new developments in the city. He noted that while the project is welcomed, a formal development application will be necessary for the proceedings to move forward. The assurance of additional details forthcoming suggests that the project might still be in its preliminary stages and will undergo scrutiny from local authorities.

The announcement has garnered attention as it symbolizes a significant moment for Australia's tourism and real estate sectors. As the region's economy looks to rebound, the introduction of a high-profile project like the Trump Tower could stimulate both local employment and attract international visitors. Nonetheless, the project's implications extend beyond economics, as it also raises discussions about branding and the association of Trump's name with Australian luxury real estate.

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