Colombian singer Shakira made headlines after tattooing urban artist Beéle during the filming of a music video in Barranquilla, the city where both artists hail from. This event was revealed on February 19th through a video shared on Beéle's Instagram account, showing Shakira in black gloves using a tattoo machine. The video captures a candid moment inside a vehicle that appeared to be a makeshift dressing room for the shoot. While the specific design of the tattoo remains undisclosed, it was accompanied by a phrase suggesting a lifelong bond.

The term 'coleto,' which traditionally had a negative connotation referring to someone poorly dressed and debauched, has been redefined within the context of urban music. It now signifies an individual who is authentic, relatable, and enterprising, showcasing the evolving nature of language and culture within the music industry. This transformation reflects the ongoing change in societal values and the way they intersect with popular culture, especially in urban artistic expressions.

This incident not only highlights Shakira's artistic collaboration with emerging talents like Beéle but also demonstrates her influence and connection to her roots in Barranquilla. The choice of tattooing a theme related to lifelong connections adds depth to their collaboration, possibly indicating a celebration of authenticity and personal expression in their craft, resonating with fans and showcasing their shared cultural heritage.