Walt Disney World in Florida has reactivated its 'Discover Disney' program, allowing state residents to buy three or four-day tickets at discounted prices. The promotion, which requires reservations, is valid for visits between January and May 2026. This initiative is an exciting opportunity for locals to enjoy Disney's various themed parks, including Magic Kingdom, EPCOT, Disney’s Hollywood Studios, and Disney’s Animal Kingdom, while maintaining the rule of visiting one park per day.

The pricing structure for the tickets is set at $255 plus tax for a four-day pass, translating to about $64 per day, and $235 plus tax for a three-day pass, or roughly $79 per day. These rates provide significant savings for Florida residents, making it more accessible for families and local visitors to enjoy the illustrious theme parks. This move is a strategic effort by Disney to bolster local tourism and foster community engagement.

The booking for the 'Discover Disney' offerings began on January 12 and will conclude on May 16, 2026. Disney clarified that the visit days do not need to be consecutive, allowing residents flexibility in how they utilize their tickets over the promotional period. This initiative aims not only to stimulate demand but also to enhance the experience for Floridians at their hometown theme parks, reinforcing Disney's commitment to local communities.