Big Brother Golden Generation: this is what is known about the 2026 edition starting February 23
The popular reality show 'Gran Hermano' will return with a new format to celebrate its 25th anniversary starting February 23, 2026.
Telefe has confirmed the return of its iconic reality show 'Gran Hermano' in time to celebrate its 25th anniversary. The season, titled 'Gran Hermano GeneraciΓ³n Dorada', is set to launch on February 23 at 10:15 PM. The program will be hosted by Santiago del Moro, who will bring a fresh format with new rules and advanced technology aimed at engaging a multi-platform audience. The production aims to revitalize the show's appeal while keeping its core elements intact, which have attracted viewers for decades.
This upcoming edition promises to introduce significant changes not only in the house's design but also in the competitive dynamics, intending to create a faster-paced environment that keeps participants and viewers on their toes. With the successful legacy of 'Gran Hermano' in Argentina, this 25th anniversary season seeks to honor the show's history while innovatively adapting to the current television landscape. The producers are adjusting the details, ensuring that the show resonates well with both new and longstanding fans.
As the date approaches, anticipation builds around what the new twists and features will entail. The combination of nostalgia for longtime viewers and fresh elements for new ones highlights Telefe's strategy to maintain relevance in the competitive reality TV market. This launch represents a significant moment in Argentine television, marking a quarter-century of a show that has become a cultural phenomenon in the country.